Based in Hawaii, creating worldwide
Selkie Skin Divers is a for women, by women, freediving retreat led by Aubrey Purschke. Having navigated predominantly male-dominated arenas like boating and spearfishing, Aubrey dreamed up Selkie as a dynamic brand to bring badass women together. The goal is to host retreat experiences around the world, offering a journey of empowerment through the art of freediving.
Urak Photography, Brand Photography
We created a skeleton mermaid mascot for Selkie. The goal was for the logo to convey movement and grace, with a bit of pirate-y vibes.
Marley was the easiest person to work with and genuinely nailed my creative vision. Even when I wasn’t quite sure how to explain what I wanted she knew all the right questions to ask. Every form and email is well thought out and explained perfectly all the way down to which file type to use where.
