Pacifica Taphouse

Pacifica Taphouse

When we were approached by Pacifica Taphouse, our objectives were to:

  • Create a cohesive brand identity that embodies the coastal location and retro-inspired atmosphere of Pacifica Taphouse.
  • Develop a custom typographic logo that captures the essence of Pacifica Taphouse, evoking feelings of coastal breezes, surf culture, and retro California style, while also being easily recognizable and memorable.
  • Design collateral materials, including menu designs and promotional materials,
  • that reflect the bar's laid-back vibe, while also being easy to read and engaging for customers.
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Project Credits
Siren Team
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Services
Brand Strategy
Brand Identity Design
Collateral Design

Pacifica Taphouse's logo is a custom typographic mark, featuring a script font that is loose and reminiscent of vintage hand-lettering, adding a touch of whimsy and frivolity to the design.

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